AMC is looking to continue their recent success of critically acclaimed dramas by throwing their hat into the reality ring. The network, best known for dramas such as Breaking Bad, Mad Men, and The Walking Dead, have picked up two reality series. One revolves around the Department of Homeland Security and the other is described as a real life version of Mad Men.
Inside DHS will detail the government agency’s responsibilities, from fighting terrorism to securing U.S. borders. The show will follow the Department of Homeland Security employees, including Homeland Security Secretary Janet Napolitano. “The inherent drama of Inside DHS is palpable, particularly given that we only hear about a tiny fraction of the threats they deal with everyday,” AMC senior vp original programming, production and digital content Joel Stillerman said. “This is the real story of the day-to-day battle to keep us safe, prepared and resilient.” It will air sometime in the 4th quarter of 2011.
The Pitch documents ad agencies as they craft and pitch a new marketing campaign to clients. “With The Pitch, we don’t have to look any further than the frenzy around the Super Bowl — or for that matter the passion for advertising in and around our own Mad Men — to understand how much advertising matters in our culture,” Stillerman added. “It’s a cut-throat business and The Pitch will capture the essence of it in a way we truly have not seen before.” The Pitch will air sometime next year.
I’m not one for reality TV, but at least these sound halfway decent. I wouldn’t mind giving either of these a shot, especially The Pitch. Advertising has always fascinated me and watching Mad Men and the excellent advertising documentary Art & Copy, has only intensified that interest.